As credit continues to contract at historic rates consumers are being left on ice and so with that are manufacturers all over the country.  There is an old motto of "if you cannot beat them join them" which is paraphrase from an old proverb.  The point being use coolers as we move towards summer to carry your message.  Now more than ever it is imperative that you provide your customers with products they will actually use in their daily lives.  Every item you can give to the recipient that they can turn around and reuse is incredibly important.

 

With the warmer days directly ahead try a cooler for your next gift item.  Particularly function ones such as the Drawstring Koozie Kooler which has tremendous storage capacity, a neat little drawstring and a couple of different color combinations.  It has some stylish looks but is not quite as cool as the Koozie Kooler Tote which can be used as a wet/dry tote or a full out cooler.  Everyone loves this type of item as I have seen people using similar items as diaper bags down the beach.  The same can be said of the Smiley Koozie Lunch Sack which is weather tight enough that odors are virtually eliminated.  These are all genuine Koozie items from the largest and most respected manufacturer of coolers in the business.   I still do not know why they use cooler versus kooler but it is something they have always done and probably always will do.   They carry the same naming conventions over to the cheap stuff such as the Collapsible Koozie Bottle Kooler which has some flare to it with a metal carabiner.  That will add to the shipping cost but all is good in the end.

 

In an earlier entry I talked about the car insurance credit programs from Ford among others.  They continue to expand on them with some companies now offering up to a few years of guaranteed payments.  It seems insane and impractical that any insurer could properly value the risk.  I imagine in another year or two we will be reading about insurers failing as a result of these programs.  As I talked about in quality promotions the key to success I cannot quite figure out why they are going this route as this is not something they will ever be able to get away from, customers will now always expect these types of guarantees.